(01)
Services
(02)
Our work
(03)
People & Culture
(04)
Clients & Partners
(05)
Get in touch
Get in touch

WE DESIGN

WORLD-CLASS

DIGITAL PRODUCTS

PRODUCTS

Simple Studio® is a design studio focused on digital products that works with companies around the world, helping them grow and expand their business.

Our

capabilities

(01)  Product Design

At Simple Studio, Product Design is one of the fundamental pillars of our work. This could involve creating new products or improving existing ones with the goal of solving specific problems or fulfilling a certain purpose. Achieving this requires a thorough understanding of the client's needs and business strategy, as well as the available technology.

We develop innovative solutions by identifying the problem that needs to be addressed and creating a meaningful experience that meets the needs of our end-users and is aligned with the context in which the product will be used.

For project success, close collaboration between the team is necessary to ensure that the product meets specific requirements and is aligned with the purpose and main goal. This ensures that the final product adds value to the client's business.

UX Design
UI Design
Design Systems
Motion Design
Prototyping
Interaction Design

(02)  Design Strategy

This is one of the initial stages of a project's life cycle. By adopting a structured approach to product definition, product discovery, and collaboration with clients, we can develop products that meet the needs of the target audience and contribute to the overall success of the project. A robust design strategy ensures that the project is on the right track from the outset and provides a roadmap for achieving the desired outcome.

During the initial stage of a project, it is crucial to establish a set of requirements, goals, and objectives for the product. A well-defined product lays the foundation for the entire project and ensures that all stakeholders involved in the process are working towards the same goals.

Design Strategy
Product Definition
Product Discovery
Creative Workshops
Strategy Workshops

(03)  Consulting

Our main objective is to help our clients improve their business performance by providing expert advice, guidance, and support. This service can be particularly useful when clients wish to optimize the use of their existing products. Through research, audits, and usability testing, we can identify areas where improvements can be made and provide actionable recommendations to help them achieve their goals.

One of the first steps is to gain a thorough understanding of the client's business, needs, objectives, and the industry in which they operate. After conducting an analysis and gathering all the information, we develop a report that provides our clients with a clear understanding of the current state of the product, recommendations for improvement, and a tailored approach that meets their specific requirements. As part of this report, we also provide a clear roadmap with the next steps.

Competitive Analysis
Consumer & Market Research
Usability Testing
UX Audits

(04)  Branding

At Simple Studio, we focus on branding to help our clients develop a cohesive brand strategy that reflects their values, purpose, and unique identity. This process involves creating a consistent look, feel, and message across all channels and touchpoints to build brand awareness and recognition.

A strong branding strategy starts with understanding the essence of the brand, allowing us to develop a brand identity that resonates with the target audience and fosters meaningful connections. This requires taking into account the context and environment in which the brand operates, so we can create a branding strategy that is relevant, effective, adaptable, and scalable over time.

Brand Strategy
Brand Identity
Brand Guidelines
Brand Assets

(05)  Development

Although Simple Studio is a design studio, we believe it is crucial to provide our clients with a complete solution. This is why our services include a team of specialists in front-end development, which involves creating the visual and interactive elements of a website.

Currently, we use Webflow, which allows developers to build and launch websites quickly and efficiently. With this tool, developers can create responsive and visually stunning websites that work seamlessly across all devices and platforms.

Performing the entire process within the studio, from design to hand-off, ensures that the website or application meets the client's requirements, is functional, and optimized. Our process also includes QA to ensure that the product is functioning correctly and looks as expected.

Front-end Development
Content & SE0 Strategy
Quality Assurance
CMS Functionality & E-commerce
Popular Services Integration
Simple Studio® Featured Work
View more
MyTpen
Brand Strategy
Brand Identity
Brand Guidelines
DrivenIQ
Product Strategy
UX Design
UI Design
Front-End Development
Brand Strategy
TradeX
Product Strategy
UX Design
UI Design
iOS App
Android App
Flipando.ai
Strategy
UX Design
UI Design
Brand Identity
Front-End Development
Hikko
Web Strategy
UX Design
UI Design

People

& Culture

The studio was founded in 2022 by Guzmán Barquín & Anita Gutiérrez. Two multidisciplinary designers with 10 years of experience in digital products.

We strongly believe in the power of collaboration and the idea of growing together by complementing each other's skills.

We rely on transparency and understand that honest communication is the way to get things right.

We take pride in knowing that we will always focus on the well-being and balance of the team, and we truly enjoy our ability to evolve and adapt along the way.

From Uruguay to Spain

we built Simple Studio® with

a group of people who love what they do.

Simple Studio® Manifesto

We created Simple Studio® believing that there is always a better way to do things. We are very passionate about what we do, and we are also the continuous evolution of the experiences we live.

We value honest design and the processes that drive it. We trust in the collaboration between people and how they complement each other.

Above all, we believe in the power of good design.

Clients

& Partners

Simple Studio® Collaborations

We trust in the collaboration between people & companies and how they complement each other.

Simple Studio® x 
DrivenIQ

DrivenIQ came to us with the objective of design & developing both their products and their website. During this process, we have achieved incredible results, positioning them successfully in the field of data, intelligence, and large-scale audiences.

Simple Studio® x 
Hikko

Hikko, in collaboration with Simple Studio from the very beginning, is a company dedicated to scaling businesses and organizations. By synergizing strategic technology with creative force, they empower ventures to achieve exponential growth and success.

Simple Studio® x 
mendesaltaren

We have a very close relationship with the Spanish design studio mendesaltaren which has allowed us to collaborate with them on various projects. We also enjoy sharing other spaces related to professional growth, such as workshops, training sessions, or talks.

Simple Studio® x 
Pento.ai

We helped Pento from the beginning with its positioning, strategy, and product definition in the Artificial Intelligence and Machine Learning industry. Today, the company has expanded throughout the Americas.

Simple Studio® x 
Zenital

One of Uruguay's most promising companies, has a successful history with 100+ projects in 30 markets. Leveraging Zendesk, they aim to excel in solving customer service, experience, and sales challenges with cutting-edge technology.

Simple Studio® x 
ByBeyond

Through a collaboration with ByBeyond, two design studios with very similar philosophies, processes, and values, we established an alliance to actively collaborate on new opportunities.

Simple Studio® x 
Ananá

Ananá, a design studio based in Uruguay, has joined forces with us in a collaborative effort, as both studios share philosophies, processes, and values, enabling us to explore new opportunities together.

HONESTY
PURPOSE
commitment
HONESTY
PURPOSE
commitment
evolution
COLLABORATION
passion
evolution
COLLABORATION
passion

Get in touch.

Let's start a conversation
hi@simplestudio.is
Based on
Madrid, ES
Montevideo, UY
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